Brand: Mod Ref
Season: Spring 2025
Role: Creative direction+ Photography

Mod Ref Spring 2025. Light, soft, and pared back. Shot to feel open and unhurried, the way the first warm day of the year feels before anyone's trying too hard.

The collection leaned into relaxed silhouettes, breathable fabrics, and a neutral palette with just enough warmth. Styling stayed minimal. No forced poses, no over-produced setups. Just clean, quiet imagery that let the product lead.

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